This is the third stage of the framework — the part where the message you've locked goes out into the world and does its job. It's also the part most agencies sell first.

We don't, and it isn't a technicality. Every item below amplifies whatever message is already underneath it. Run any of it on a message that's still a guess and you've bought a louder version of the problem. So none of this is available on day one, and none of it is a package you pick from a list.

What actually happens: after Voice and Message are locked, we assess what you already have and score every opportunity we find on Impact and Message fit, in the open. Your engagement is whatever that assessment points to, in priority order. Which means this page is a description of range, not a menu.